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Independent UK reporting on scams, fraud and financial harm

Explainer

How an investment scam is actually run, from the first advert to the last payment

Most investment fraud follows the same six steps. Recognising the step you are on is more useful than trying to spot a fake website.

By Priya Raghavan, Reporter, investment and firms · Updated

A laptop on a dark desk showing a rising financial chart beside newspapers
Illustrative picture. It does not depict any firm or individual named in this report.

Explainer

Scam types

Published
7 Aug 2026
Last revised
10 Aug 2026
Sources cited
5
Names named
None
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Investment fraud is a sales operation before it is a theft. The people running it spend money on advertising, build sites that look like comparison tables, and rehearse the objections a cautious saver will raise. Understanding the sequence is more useful than memorising a list of red flags.

The funnel

It usually starts with paid distribution: search adverts, social feeds, a cloned news article, sometimes a spoofed endorsement. The landing page offers a rate — often a fixed return between six and ten per cent — and asks only for a phone number. That number is the product. Within hours a "portfolio manager" calls, well-spoken, patient, and happy for you to start small.

  • The first payment is deliberately modest, and it is often to a real-looking platform with a live dashboard.
  • Gains appear on screen. Some victims are even allowed a small withdrawal, which is what turns caution into confidence.
  • The larger transfer is then framed as a closing window: a bond tranche, an allocation, a tax year end.
  • At withdrawal, a fee appears — tax, compliance, insurance, a currency spread — and it is always payable before the money can be released.

The paperwork looks right

Prospectuses, ISIN codes, glossy PDFs, a Companies House number and an address in the City are all cheap to produce. Incorporation is not authorisation. A firm reference number can be copied from a real firm's entry, which is what makes a clone hard to spot: the number is real, the phone number and bank details are not.

Where the money goes

Transfers usually go to a UK account in a plausible corporate name, then straight out through a chain of accounts and into crypto exchanges. Because you authorised it, the payment is treated as an APP fraud claim against your bank rather than a card dispute.

Checks that cost nothing

  1. Search the firm on the FCA register and check the contact details on the register, not the ones you were given.
  2. Search the FCA Warning List for the name, the website and the phone number.
  3. Look up the company at Companies House: incorporation date, filing history, officers.
  4. Refuse to be hurried. Every real deadline survives a night's sleep.

If you have already paid

Call your bank now, report to Action Fraud, and keep every document. If the bank turns you down, the Financial Ombudsman Service will look at the complaint for free, and the FCA consumer helpline on 0800 111 6768 can confirm a firm's status. We do not assess claims or refer anyone to advisers.

Firm warnings published each month

98 in this window · down 17 on the month before

  • 2Apr
  • 1May
  • 2Jun
  • 4Jul
  • 53Aug
  • 36Sept

Counted from the warning notices in our own archive. One notice can name several trading styles.

The wider record

Counts from our own archive, for context around this report. Not an estimate of fraud across the UK.

Clone firms as a share of our Warning List archive

Clone firms copy the name or details of a genuine authorised business.

106
  • Clone of an authorised firm17(16%)
  • Not recorded as a clone89(84%)

Contact details recorded against warned firms

One firm can appear in more than one row.

  • Website recorded76(35%)

    Website recorded: 76 entries
  • Phone recorded39(18%)

    Phone recorded: 39 entries
  • Email recorded85(39%)

    Email recorded: 85 entries
  • No contact details held16(7%)

    No contact details held: 16 entries

Open the data page to see how each figure is counted.

See all of our fraud data

How this report was made

Updated
3 times
Primary sources
5 sources
Following this subject
0 readers
Reader comments
0 comments

Checked against the published record

Sourcing. Every claim is tied to a published record — a regulator's notice, a court or ombudsman decision, or a document we hold. We quote a headline and a short summary and link the original.

Right of reply. Firms and people we criticise are put on notice before publication and their response is carried in the piece.

Independence. No affiliate links, no sponsored placements and no referrals to solicitors or claims firms. The only routes we point to are free. Read the full method · first published 07/08/2026

Trust and sourcing

  • Reported by

    Priya Raghavan

    Reporter, investment and firms

    Bylined
  • Approved for publication by

    Helen Marsden

    Editor

    Editor approved
  • Legal review

    Not required

    No individual or firm is criticised, so no right of reply was required.

    Not flagged for review

Source URLs behind this report

What changed in each update

First published 7 August 2026 at 08:00 · last updated 10 August 2026 at 10:00

  1. Added the current free reporting routes and clarified what the reimbursement rules do and do not cover.

    Payment Systems Regulator
  2. Checked against the source record and refreshed the figures and dates in the panels. No findings changed.

    FCA Financial Services Register
  3. First published.

    FCA Warning List
How we source and correct our reporting

Updates and change log

First published
Last updated
  1. Added the current free reporting routes and clarified what the reimbursement rules do and do not cover.

    Payment Systems Regulator
  2. Checked against the source record and refreshed the figures and dates in the panels. No findings changed.

    FCA Financial Services Register
  3. First published.

    FCA Warning List

Sources for this report

Sources for this report

  • FCA logo

    Financial Conduct Authority Warning List

    FCA

    Primary record of firms the FCA says may be operating without authorisation.

    Read the original source
  • FCA logo

    FCA Financial Services Register

    FCA

    Authoritative check on whether a firm is authorised and for what.

    Read the original source
  • PSR logo

    Payment Systems Regulator — APP fraud reimbursement

    PSR

    The reimbursement requirement for authorised push payment fraud.

    Read the original source
  • FOS logo

    Financial Ombudsman Service

    FOS

    Free, independent adjudication and published decision data.

    Read the original source
  • Action Fraud logo

    Action Fraud reporting service

    Action Fraud

    The UK national reporting centre for fraud and cybercrime.

    Read the original source

We link directly to the original source wherever possible. A source may update its own page after we publish; we show the date we last recorded or updated the citation.

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  • Scam types
  • Investment scams

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About the author

Byline portrait of Priya Raghavan

Priya Raghavan Priya tracks the FCA Warning List, clone firms and unauthorised investment promotions, and writes the reference explainers.