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Explainer

Clone firms: when the details are real but the firm contacting you is not

A clone uses an authorised firm's name and reference number with its own phone number, email address or website. The authorised firm is a victim too.

By Priya Raghavan, Reporter, investment and firms · Updated

Two near-identical letterheads side by side under a magnifying glass
Illustrative picture. It does not depict any firm or individual named in this report.

Explainer

Firms and warnings

Published
10 Aug 2026
Last revised
13 Aug 2026
Sources cited
5
Names named
None
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A clone firm is fraud built on somebody else's good name. The fraudster copies an authorised firm's identity — name, reference number, address, sometimes whole pages of its website — and swaps in their own phone number, email address and bank details. The firm being cloned is usually a legitimate business and often has no idea until customers start calling.

Why clones work

Consumers are told to check the register, and clones are designed to survive that check. The reference number quoted in the letter is real. The address is real. The only false elements are the ones that matter: the contact route and the account you are asked to pay.

  • Domains that differ by one character, a hyphen or a different ending.
  • Mobile numbers or VoIP landlines instead of the firm's switchboard.
  • Email addresses on a lookalike domain, sometimes with a display name that hides it.
  • Payment details in a name that does not match the firm at all.

How to break the illusion in two minutes

  1. Find the firm on the FCA register yourself, by name, without using any link you were sent.
  2. Compare the website domain character by character.
  3. Call the register's number and ask whether the person contacting you works there.
  4. Check that the account name on the payment details matches the firm exactly.

What we do with clone reports

Every clone entry we log is matched to the regulator's own page and checked for recycled contact details — the same landline or email reappearing under a new company name is one of the clearest signals that one operation is behind several listings. Our archive lets you search a phone number in any format against those details.

If money has already gone, tell your bank, report to Action Fraud, and if you are unhappy with the outcome use the Financial Ombudsman Service. All three are free, as is the FCA consumer helpline on 0800 111 6768.

Firm warnings published each month

98 in this window · down 17 on the month before

  • 2Apr
  • 1May
  • 2Jun
  • 4Jul
  • 53Aug
  • 36Sept

Counted from the warning notices in our own archive. One notice can name several trading styles.

The wider record

Counts from our own archive, for context around this report. Not an estimate of fraud across the UK.

Clone firms as a share of our Warning List archive

Clone firms copy the name or details of a genuine authorised business.

106
  • Clone of an authorised firm17(16%)
  • Not recorded as a clone89(84%)

Contact details recorded against warned firms

One firm can appear in more than one row.

  • Website recorded76(35%)

    Website recorded: 76 entries
  • Phone recorded39(18%)

    Phone recorded: 39 entries
  • Email recorded85(39%)

    Email recorded: 85 entries
  • No contact details held16(7%)

    No contact details held: 16 entries

Open the data page to see how each figure is counted.

See all of our fraud data

How this report was made

Updated
3 times
Primary sources
5 sources
Following this subject
0 readers
Reader comments
0 comments

Checked against the published record

Sourcing. Every claim is tied to a published record — a regulator's notice, a court or ombudsman decision, or a document we hold. We quote a headline and a short summary and link the original.

Right of reply. Firms and people we criticise are put on notice before publication and their response is carried in the piece.

Independence. No affiliate links, no sponsored placements and no referrals to solicitors or claims firms. The only routes we point to are free. Read the full method · first published 10/08/2026

Trust and sourcing

  • Reported by

    Priya Raghavan

    Reporter, investment and firms

    Bylined
  • Approved for publication by

    Helen Marsden

    Editor

    Editor approved
  • Legal review

    Not required

    No individual or firm is criticised, so no right of reply was required.

    Not flagged for review

Source URLs behind this report

What changed in each update

First published 10 August 2026 at 08:00 · last updated 13 August 2026 at 10:00

  1. Added the current free reporting routes and clarified what the reimbursement rules do and do not cover.

    Payment Systems Regulator
  2. Checked against the source record and refreshed the figures and dates in the panels. No findings changed.

    FCA Financial Services Register
  3. First published.

    FCA Warning List
How we source and correct our reporting

Updates and change log

First published
Last updated
  1. Added the current free reporting routes and clarified what the reimbursement rules do and do not cover.

    Payment Systems Regulator
  2. Checked against the source record and refreshed the figures and dates in the panels. No findings changed.

    FCA Financial Services Register
  3. First published.

    FCA Warning List

Sources for this report

Sources for this report

  • FCA logo

    Financial Conduct Authority Warning List

    FCA

    Primary record of firms the FCA says may be operating without authorisation.

    Read the original source
  • FCA logo

    FCA Financial Services Register

    FCA

    Authoritative check on whether a firm is authorised and for what.

    Read the original source
  • PSR logo

    Payment Systems Regulator — APP fraud reimbursement

    PSR

    The reimbursement requirement for authorised push payment fraud.

    Read the original source
  • FOS logo

    Financial Ombudsman Service

    FOS

    Free, independent adjudication and published decision data.

    Read the original source
  • Action Fraud logo

    Action Fraud reporting service

    Action Fraud

    The UK national reporting centre for fraud and cybercrime.

    Read the original source

We link directly to the original source wherever possible. A source may update its own page after we publish; we show the date we last recorded or updated the citation.

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  • Firms and warnings
  • Clone firms

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House rules: comments are for readers' own experience and questions about the reporting. We remove spam, abuse and anything that names a private individual without cause. Comments containing links are held for an editor before they appear. We cannot tell you whether you have a claim, and we do not pass details to any solicitor, claims firm or representative.

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About the author

Byline portrait of Priya Raghavan

Priya Raghavan Priya tracks the FCA Warning List, clone firms and unauthorised investment promotions, and writes the reference explainers.